Project cover image
Project cover image

Client:

Salesboys

Creative Direction

Identity

Project cover image
Project cover image

Client:

Salesboys

Creative Direction

Identity

About the project

Salesboys is all about finding the next generation of sales stars, young talent with flair, energy and that unmistakable spark. I developed the logo and brand identity, translating the idea of rising star players into a bold and energetic visual identity.

Salesboys is all about finding the next generation of sales stars, young talent with flair, energy and that unmistakable spark. I developed the logo and brand identity, translating the idea of rising star players into a bold and energetic visual identity.

Salesboys is all about finding the next generation of sales stars, young talent with flair, energy and that unmistakable spark. I developed the logo and brand identity, translating the idea of rising star players into a bold and energetic visual identity.

ROLE & SERVICES

Creative Direction

Identity

CREDITS

Brand story

:

Visual identity

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Web design

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Animation design

:

Sam Poels

Sam Poels

Outsourced

Outsourced

CLIENT

Salesboys

The Concept

The concept starts with the star: a young player on the rise. I translated it into a modern mark made of separate rays, and let it return subtly in the wordmark. The idea is present everywhere without ever being forced.

©sampoels

©sampoels